Strive Drops $94.5M on 1,107 More BTC; CEO Says ‘SATA’ Drove 85% of Capital…

Strive has added another 1,107 bitcoin for $94.5 million at an average price of about $85,396 per BTC, according to CEO Matt Cole in a September 28, 2026 post on X. Cole also reported that the company’s total bitcoin holdings now stand at 27,462.

What the CEO reported

In the X post, Cole wrote: “Strive acquired 1,107 $BTC for $94.5M at an average cost of $85,396 per bitcoin, bringing total holdings to ₿27,462.” He added that warrant exercises generated another $12.4 million and that, including those proceeds, “85% of total capital raised came from SATA.” The post also included the tickers $ASST and $SATA.

Average cost and value, per trackers

Data from tracking websites such as Newhedge indicate Strive’s average acquisition price is around $80,862 for its total stash. Using the source’s cited spot price of roughly $83,300 for bitcoin, that would value the holdings at about $2.3 billion and put the position slightly in the green. These figures are based on the source’s referenced trackers and price snapshot.

How Strive says it’s funding buys

The source describes Strive’s funding vehicle as a Variable Rate Series A Perpetual Preferred Stock called SATA—described as a publicly traded preferred equity instrument designed as a digital credit product that raises capital to buy bitcoin while paying investors a relatively stable yield.